prikaz prve stranice dokumenta Hotel Repeat Guest Delight
  Download
PDF 226.57 KB
undergraduate thesis
Hotel Repeat Guest Delight
2022. urn:nbn:hr:229:845366
Žaja, Ana
RIT Croatia

Cite this document

Žaja, A. (2022). Hotel Repeat Guest Delight (Undergraduate thesis). Dubrovnik: RIT Croatia. Retrieved from https://urn.nsk.hr/urn:nbn:hr:229:845366

Žaja, Ana. "Hotel Repeat Guest Delight." Undergraduate thesis, RIT Croatia, 2022. https://urn.nsk.hr/urn:nbn:hr:229:845366

Žaja, Ana. "Hotel Repeat Guest Delight." Undergraduate thesis, RIT Croatia, 2022. https://urn.nsk.hr/urn:nbn:hr:229:845366

Žaja, A. (2022). 'Hotel Repeat Guest Delight', Undergraduate thesis, RIT Croatia, accessed 22 November 2023, https://urn.nsk.hr/urn:nbn:hr:229:845366

Žaja A. Hotel Repeat Guest Delight [Undergraduate thesis]. Dubrovnik: RIT Croatia; 2022 [cited 2023 November 22] Available at: https://urn.nsk.hr/urn:nbn:hr:229:845366

A. Žaja, "Hotel Repeat Guest Delight", Undergraduate thesis, RIT Croatia, Dubrovnik, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:229:845366

Please login to the repository to save this object to your list.
Metadata
TitleHotel Repeat Guest Delight
AuthorAna Žaja
MentorDomagoj Nikolic (mentor)
GranterRIT Croatia
Dubrovnik
Defense date and country2022-04-30, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Hotel guest delight is an essential component in the hospitality industry since it leads to a greater hotel success. This research was conducted to determine what specific hotel experience attributes have the ability to delight guests on their repeat stay at the hotel. Hundred and seven participants from various demographic groups were surveyed based on the customer delight typology, while descriptive statistics and Wilcoxon one tailed signed rank test were used in analysis. The results shows that intangible experience attributes are more effective than tangible ones in delighting guest on their next visit.
Keywords
Languageenglish
URN:NBNurn:nbn:hr:229:845366
Study programmeTitle: Service Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2022-05-18 13:17:41