prikaz prve stranice dokumenta European and North American International Branch Campuses: Hospitality Management Students' Perspective
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undergraduate thesis
European and North American International Branch Campuses: Hospitality Management Students' Perspective
2022. urn:nbn:hr:229:334604
Hristov, Angel
RIT Croatia

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Hristov, A. (2022). European and North American International Branch Campuses: Hospitality Management Students' Perspective (Undergraduate thesis). Dubrovnik: RIT Croatia. Retrieved from https://urn.nsk.hr/urn:nbn:hr:229:334604

Hristov, Angel. "European and North American International Branch Campuses: Hospitality Management Students' Perspective." Undergraduate thesis, RIT Croatia, 2022. https://urn.nsk.hr/urn:nbn:hr:229:334604

Hristov, Angel. "European and North American International Branch Campuses: Hospitality Management Students' Perspective." Undergraduate thesis, RIT Croatia, 2022. https://urn.nsk.hr/urn:nbn:hr:229:334604

Hristov, A. (2022). 'European and North American International Branch Campuses: Hospitality Management Students' Perspective', Undergraduate thesis, RIT Croatia, accessed 05 December 2024, https://urn.nsk.hr/urn:nbn:hr:229:334604

Hristov A. European and North American International Branch Campuses: Hospitality Management Students' Perspective [Undergraduate thesis]. Dubrovnik: RIT Croatia; 2022 [cited 2024 December 05] Available at: https://urn.nsk.hr/urn:nbn:hr:229:334604

A. Hristov, "European and North American International Branch Campuses: Hospitality Management Students' Perspective", Undergraduate thesis, RIT Croatia, Dubrovnik, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:229:334604

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Metadata
TitleEuropean and North American International Branch Campuses: Hospitality Management Students' Perspective
AuthorAngel Hristov
MentorZrinka Friganović Sain (mentor)
GranterRIT Croatia
Dubrovnik
Defense date and country2022-04-29, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Every country has a dispute over the quality of education given in hospitality management schools. With the economy growing at a quick pace, the quality of hospitality management education available in Europe has become a subject of much interest. The rising expansion of this industry, with an increasing amount numbers of "branch campuses" springing up across Europe, has prompted policy makers to consider the relevance of providing high-quality hospitality management education. The major goal of this paper is to look into the quality of hospitality management education and its students’ satisfaction offered at European and North American international branch campuses (IBCs) located in Europe. The research approach is based on the SERVQUAL’s 5 dimensions of service quality (responsiveness, assurance, tangibility, empathy, and dependability). A questionnaire survey was conducted with more than 50 university students from more than 10 different branch campus institutions in Europe who majored in hospitality management. The study's main findings indicated unexpected results in terms of student satisfaction in all 5 dimensions of service quality, which contradicted my main hypothesis.
Keywords
Languageenglish
URN:NBNurn:nbn:hr:229:334604
Study programmeTitle: Service Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2022-07-07 11:55:24