prikaz prve stranice dokumenta The Kano Model: Must-be vs. Attractive Requirements
  Download
PDF 751.46 KB
undergraduate thesis
The Kano Model: Must-be vs. Attractive Requirements
2015. urn:nbn:hr:229:325888
Franušić, Kristina
RIT Croatia

Cite this document

Franušić, K. (2015). The Kano Model: Must-be vs. Attractive Requirements (Undergraduate thesis). Dubrovnik: RIT Croatia. Retrieved from https://urn.nsk.hr/urn:nbn:hr:229:325888

Franušić, Kristina. "The Kano Model: Must-be vs. Attractive Requirements." Undergraduate thesis, RIT Croatia, 2015. https://urn.nsk.hr/urn:nbn:hr:229:325888

Franušić, Kristina. "The Kano Model: Must-be vs. Attractive Requirements." Undergraduate thesis, RIT Croatia, 2015. https://urn.nsk.hr/urn:nbn:hr:229:325888

Franušić, K. (2015). 'The Kano Model: Must-be vs. Attractive Requirements', Undergraduate thesis, RIT Croatia, accessed 06 December 2024, https://urn.nsk.hr/urn:nbn:hr:229:325888

Franušić K. The Kano Model: Must-be vs. Attractive Requirements [Undergraduate thesis]. Dubrovnik: RIT Croatia; 2015 [cited 2024 December 06] Available at: https://urn.nsk.hr/urn:nbn:hr:229:325888

K. Franušić, "The Kano Model: Must-be vs. Attractive Requirements", Undergraduate thesis, RIT Croatia, Dubrovnik, 2015. Available at: https://urn.nsk.hr/urn:nbn:hr:229:325888

Please login to the repository to save this object to your list.
Metadata
TitleThe Kano Model: Must-be vs. Attractive Requirements
AuthorKristina Franušić
MentorMilena Kužnin (mentor)
GranterRIT Croatia
Dubrovnik
Defense date and country2015-05-22, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
The study aimed at finding if Dr. Kano model can be used as an effective tool in measuring customer satisfaction, and how useful it can be for service providers. The basics of this model state the differences between must-be and attractive requirements. The research proved that quality assurance is the focus of service providers that want to establish themselves on a competitive advantage, compared to others; and gives evidence for why it is good to be proactive in the market.
Keywords
Languageenglish
URN:NBNurn:nbn:hr:229:325888
Study programmeTitle: Service Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2018-01-11 13:20:00