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INSIGHTS INTO DUBROVNIK’S MICE INDUSTRY: HOTEL CAPACITIES
AND MICE TRENDS
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Erika Marušić Global business dynamics heavily rely on the meeting, incentives, congresses, conventions,
events, and exhibits (MICE) market (Boncato, 2022). The industry’s evolution, moved by
elements such as technology and sustainability, has expanded customer options (Dmc, 2023).
Known for its cutting – edge amenities and rich historical legacy (UNESCO World Heritage
Centre, 2022), Dubrovnik has become a top MICE destination with a variety of lodging
choices in a prime location (Dubrovnik...
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IS ENGLISH ENOUGH?
STUDENTS' ATTITUDES TOWARDS LEARNING ENGLISH VERSUS OTHER FOREIGN LANGUAGES
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Mario Prizmić Foreign languages are one of the most powerful tools in the business world today. Sorin
(2011) also stated the University of Bologna sees the importance of learning foreign
languages and that it is very beneficial for students. English is the most outspread language
and it is considered as almost native language for many nations, but is English enough? The
purpose of this research was to see what are the student’s attitudes towards learning English
when comparing to other foreign...
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Impact of Feedback on Intrinsic Motivation and Persistence in Generation Z
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Nina Raguž Generation Z is the biggest upcoming workforce in the business world. Yet, their characteristic, attributes and work style preferences are still not researched enough. The aim of this paper is to investigate further the relationship between performance feedback and generation Z’s internal motivation. The impact of different types of feedback was observed through an experiment, based on the Al Hirschfeld hidden-word drawings. Experiment was divided into three feedback type groups: positive,...
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Impact of Restaurant Online Ordering on
Customer Service Quality
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Ivana Car Covid-19 created a major shift in customer demand for the restaurant industry. One of the leading
trends that increased drastically during the pandemic is online ordering, which required
restaurants to adapt to online ordering services and acknowledge the value they need to transfer
digitally to keep service quality and customer satisfaction in accordance with standards. This
research was based on examining the impact of online ordering services in Dubrovnik’s
restaurants on...
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Impact of uniforms on emotional labor strategies
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Roko Marunica Emotional labor refers to the process of regulating one's emotions and expressions to fit the
organizational requirements and employees regulate their emotions via two different acting
strategies, deep-acting, and surface-acting. The following study focused on examining the
role of the uniform and dress code in the employee's emotional labor capabilities, and
whether there is a connection between uniform attributes and emotional labor outcomes. For
the data collection, an...
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Importance of Learning: Hospitality HR Managers' Viewpoint
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Klara Zeba Many studies have proven how important and beneficial training and development is for managers because it improves their relationship with employees, and it could potentially lead to better performance of the company. This paper investigated training and development programs offered to managers in 4- and 5-star hotels in Dubrovnik and factors that influence their success in the hospitality industry.
Five hotel companies participated in the questionnaire which measured their satisfaction...
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Influence of Internships on the motivation of hospitality students to continue career paths
within the Hospitality Industry
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Tetiana Kulbaka In the recent years the hospitality industry has experienced quite a lot of challenges that added up
to its notorious reputation that is built upon culture of overwork, low salaries and difficulties
associated with career enhancements. Thus it does not come as a surprise that a lot of workers
are deciding to disengage from the industry in question, and if the negative trend continues to
evolve simply there will be no employees to drive the industry. Therefore it is important to solve...
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Influence of smartphones on face to face social interaction
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Lovro Kolanović Smartphones have become an irreplaceable tool in modern society. Although they assist us in
many ways, the latest research shows that there are many negative effects of using them that
we are not even aware of. This paper explores the impact smartphones have had on one of the
common ways of socializing. The observation was set in two coffee bars in Dubrovnik,
Croatia. Research shows that most people resort to smartphone use when in a coffee bar with
others. Having the phone on the table...
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Influencing Travel Decisions: Impact of Micro-Influencers on Gen-Z in Croatia
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Anamaria Živković With the rise of social media impact, various types of influencers started to do their job. Micro-influencers as the most reliable ones influence Generation-Z the most. Since the social media impact is still in the state of growth in Croatia, Generation-Z was analyzed with the purpose of the effectiveness of micro-influencers on them. Because of that, the questionnaire was distributed among 103 students considered as a Generation Z. Students were from Croatia region, from 18 to 23 years old....
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Insta-Engage: Exploring Social Media Tactics for Luxury Hotels in Croatia
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Jelena Muštra This research explores the dynamics of social media marketing (SMM) strategies within the luxury
hospitality industry in Croatia, with a focus on two distinct hotel chains, termed "Hotel Chain 1"
and "Hotel Chain 2". It dives into the significance of social media and influencer marketing in
modern marketing practices, particularly within luxury hotels industry. By using a methodology
centered on the observation of official Instagram accounts, both qualitative and quantitative data
were...
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Intangible aspects of tourism in Istria: Event and
Festival Destinations Assessed by the ―Millennials‖
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Lorenzo Bercan In the last years, events and festivals have been having more and more influence when it comes
to the tourism development of Istria. Growth in interest of events and festival destinations can be
explained by an adaptation to trends and the demands of Millennia’s. Since there is a lack of
research done on the intangible aspects of tourism in Istria, this paper is focused on Millennials’
expectations and motivations to attend tourist events and festivals. By focusing on the
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