prikaz prve stranice dokumenta Social Media Presence in Dubrovnik & Peljesac Restaurants
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završni rad
Social Media Presence in Dubrovnik & Peljesac Restaurants
2022. urn:nbn:hr:229:094818
Cibilić, Matije
RIT Croatia

Citirajte ovaj rad

Cibilić, M. (2022). Social Media Presence in Dubrovnik & Peljesac Restaurants (Završni rad). Dubrovnik: RIT Croatia. Preuzeto s https://urn.nsk.hr/urn:nbn:hr:229:094818

Cibilić, Matije. "Social Media Presence in Dubrovnik & Peljesac Restaurants." Završni rad, RIT Croatia, 2022. https://urn.nsk.hr/urn:nbn:hr:229:094818

Cibilić, Matije. "Social Media Presence in Dubrovnik & Peljesac Restaurants." Završni rad, RIT Croatia, 2022. https://urn.nsk.hr/urn:nbn:hr:229:094818

Cibilić, M. (2022). 'Social Media Presence in Dubrovnik & Peljesac Restaurants', Završni rad, RIT Croatia, citirano: 04.12.2024., https://urn.nsk.hr/urn:nbn:hr:229:094818

Cibilić M. Social Media Presence in Dubrovnik & Peljesac Restaurants [Završni rad]. Dubrovnik: RIT Croatia; 2022 [pristupljeno 04.12.2024.] Dostupno na: https://urn.nsk.hr/urn:nbn:hr:229:094818

M. Cibilić, "Social Media Presence in Dubrovnik & Peljesac Restaurants", Završni rad, RIT Croatia, Dubrovnik, 2022. Dostupno na: https://urn.nsk.hr/urn:nbn:hr:229:094818

Za citiranje koristite ovu mrežnu adresu: https://urn.nsk.hr/urn:nbn:hr:229:094818
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Podaci o radu
NaslovSocial Media Presence in Dubrovnik & Peljesac Restaurants
AutorMatije Cibilić
MentorKevin Walker (mentor)
Ustanova koja je dodijelila
akademski / stručni stupanj		RIT Croatia
Dubrovnik
Datum i država obrane2022-04-29, Hrvatska
Znanstveno / umjetničko
područje, polje i grana		DRUŠTVENE ZNANOSTI
Ekonomija
Sažetak
Apart from staying connected with people across the world, social media platforms are being used as marketing tools too. With benefits such as staying connected with customers, enhancing customer experience, and improving their trust and loyalty, many businesses, including restaurants, are trying to gain a competitive advantage. Therefore, social media usage of restaurants in the Dubrovnik and Peljesac area has been analyzed. To achieve that, the survey was distributed among 32 owners or employees of the restaurants operating in these areas. The biggest result came from the research that the participants are aware of the benefits that social media platforms provide to the restaurants, but are not highly prioritizing or using them. Results of this survey could raise awareness of the importance of social media platforms as a marketing tool, and restaurants could learn about the benefits that these platforms may bring.
Ključne riječi
Jezikengleski
URN:NBNurn:nbn:hr:229:094818
Studijski programNaziv: Service Management
Vrsta studija: stručni
Stupanj studija: preddiplomski
Akademski / stručni naziv: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (bacc. oec.)
Vrsta resursaTekst
Način izrade datotekeIzvorno digitalna
Prava pristupaOtvoreni pristup
Uvjeti korištenjaIkona licence Zaštićeno autorskim pravom.
Datum i vrijeme pohrane2022-05-17 11:46:51