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Bridezilla does not live here anymore
Bridezilla does not live here anymore
Jelena Baričević
ABSTRACT The research focused on expectations of Croatian millennial brides towards wedding planning services. It was investigated what do millennial brides expect to be delivered from wedding planning agencies and what are their expectations when seeing themselves as future brides. Out of 178 questionnaire participants, results showed how older millennials do not expect a strong relationship with their wedding planner. The research also showed how more educated millennials view the...
Building International Business Relationships: English language use in
 Airbnb conversations
Building International Business Relationships: English language use in Airbnb conversations
Marko Majkovica
English as a business lingua franca is changing and shaping the English language. Previous research has shown that there are variances in BELF between nationalities. We investigated potential differences between L1 and L2 users of English in an Airbnb environment. We analyzed 65 conversations from Airbnb & booking.com looking at the inclusive and exclusive moves made by guests. There is a difference of inclusive moves being made from different nationalities. Accommodation owners can...
COMPETENCY GAP:
 MANAGERS’ EXPECTATIONS AND STUDENTS’ PERCEPTIONS OF THE
 IMPORTANCE OF SOFT SKILLS
COMPETENCY GAP: MANAGERS’ EXPECTATIONS AND STUDENTS’ PERCEPTIONS OF THE IMPORTANCE OF SOFT SKILLS
Mariela Kralj
It has often been stated that soft skills competencies are crucial for hospitality graduates entering modern business world. It becomes clear that various interests in the market of jobrelated skills have been created between different stakeholders: industry, educators and students. The previous research has already identified a gap between the perceptions of hospitality students when it comes to importance of soft skills opposed to their level of preparedness. The purpose of this...
COVID-19 Affecting the Event Industry in Croatia
COVID-19 Affecting the Event Industry in Croatia
Sara Slabic
When the COVID-19 pandemic impacted the entire world and industries within it, the wedding industry was the one in the need of complete re-invention. For getting the deeper insight into which marketing strategies will be used for the year 2021 by wedding planners in Dubrovnik and is there any possibility that virtual weddings become popular in Croatia, electronic survey was created. With data being based on survey done by DWP Insider, it included the sample of 6 currently active wedding...
COVID-19 Pandemic: A Turning Point for Tourists' Perceptions of Dubrovnik
COVID-19 Pandemic: A Turning Point for Tourists' Perceptions of Dubrovnik
Matej Dugandžić
This study aimed to explore the impact of the COVID-19 pandemic on tourists' perceptions of Dubrovnik. Prior to the pandemic, Dubrovnik experienced overcrowding issues, prompting concerns about the sustainability of mass tourism in the city. The pandemic offered an unintentional reset, and this research sought to evaluate whether this situation has led to a change in tourists' perceptions during and after the pandemic. A directed content analysis approach was employed to analyze 298...
CROATIAN MILLENNIALS VS. AMERICAN MILLENNIALS:
 DINING PREFERENCES AND RESTAURANT BRAND LOYALTY
 IN DUBROVNIK
CROATIAN MILLENNIALS VS. AMERICAN MILLENNIALS: DINING PREFERENCES AND RESTAURANT BRAND LOYALTY IN DUBROVNIK
Antonela Šabić
The purpose of this paper was to define different strategies in marketing in order to better understand the factors that influence customers to make decisions about the choice of a certain restaurant. The paper focused on the comparison between American vs. Croatian-based Millennials. A 5-point Likert scale questionnaire was distributed in an attempt to define various factors that influenced their decisions when choosing a restaurant. The research results revealed that even though...
Can You Understand Language That Is not Spoken – Comparison between Hospitality
 Students and Employees
Can You Understand Language That Is not Spoken – Comparison between Hospitality Students and Employees
Tin Vukelić
Verbal communication is a key for mutual understanding and interaction between individuals and groups. But it all started with signs and gestures of our ancestors in a form of nonverbal communication. Today we value more verbal part of our behavior and a lot of people underestimate the importance of nonverbal behavior in everyday life. This paper was focused on nonverbal behavior more specifically on the importance of perception of nonverbal behavior in college students and hotel...
Cannabis Tourism in Croatia
Cannabis Tourism in Croatia
Nikolas Nenada
Rad ne sadrži sažetak.
Cannabis Tourism in Croatia - PP Presentation
Cannabis Tourism in Croatia - PP Presentation
Nikolas Nenada
Rad ne sadrži sažetak.
Can’t wait for the winter: Self-reported effects of seasonal
 employment on hospitality workers’ wellbeing and job satisfaction
Can’t wait for the winter: Self-reported effects of seasonal employment on hospitality workers’ wellbeing and job satisfaction
Ante Vukasović
Atypical forms of employment, particularly seasonal work, are becoming more common in the hospitality industry because of seasonal nature of the destination and therefore, it is important to research the effect of this type of employment on workers well being. This paper investigates and compares the self-reported effects of various seasonal work arrangements on employees’ physical and mental well being and job satisfaction. Questionnaire was delivered to 100 Dubrovnik hospitality...
Celebrating 10 years of Dubrovnik Card- lessons learned
Celebrating 10 years of Dubrovnik Card- lessons learned
Petra Vuletić
The primary goal of this research project was to investigate the methods for improvement of Dubrovnik Card, and the benefits the improvement would bring to Dubrovnik as a destination. The author tried to obtain the information in the secondary research, referring to the European destination cards, which has been correlated with the secondary analysis of data provided to the author by Dubrovnik Card, and the survey conducted among the employees selling the product. The research investigated...
Challenges For Male Students in Hospitality
 Education
Challenges For Male Students in Hospitality Education
Adnan Morina
In recent decades, higher education has witnessed a significant shift in gender enrollment and completion rates, favoring women over men. This transition, observed since the 1980s, signifies a notable reversal from the previous male dominance in enrollment. The disparity is evident across developed nations, with women consistently outperforming men in enrollment, completion, and attainment. This research investigates whether this gender gap extends to hospitality education, utilizing...

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