prikaz prve stranice dokumenta Rise of Anglicism in Marketing
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završni rad
Rise of Anglicism in Marketing
2019. urn:nbn:hr:229:752034
Knežević, Maro
RIT Croatia

Citirajte ovaj rad

Knežević, M. (2019). Rise of Anglicism in Marketing (Završni rad). Preuzeto s https://urn.nsk.hr/urn:nbn:hr:229:752034

Knežević, Maro. "Rise of Anglicism in Marketing." Završni rad, RIT Croatia, 2019. https://urn.nsk.hr/urn:nbn:hr:229:752034

Knežević, Maro. "Rise of Anglicism in Marketing." Završni rad, RIT Croatia, 2019. https://urn.nsk.hr/urn:nbn:hr:229:752034

Knežević, M. (2019). 'Rise of Anglicism in Marketing', Završni rad, RIT Croatia, citirano: 24.11.2020., https://urn.nsk.hr/urn:nbn:hr:229:752034

Knežević M. Rise of Anglicism in Marketing [Završni rad]. Dubrovnik: RIT Croatia; 2019 [pristupljeno 24.11.2020.] Dostupno na: https://urn.nsk.hr/urn:nbn:hr:229:752034

M. Knežević, "Rise of Anglicism in Marketing", Završni rad, RIT Croatia, Dubrovnik, 2019. Dostupno na: https://urn.nsk.hr/urn:nbn:hr:229:752034

Za citiranje koristite ovu mrežnu adresu: https://urn.nsk.hr/urn:nbn:hr:229:752034
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Podaci o radu
NaslovRise of Anglicism in Marketing
AutorMaro Knežević
MentorBarbara Perić (mentor)
Ustanova koja je dodijelila
akademski / stručni stupanj		RIT Croatia
Dubrovnik
Datum i država obrane2019-04-28, Hrvatska
Znanstveno / umjetničko
područje, polje i grana		HUMANISTIČKE ZNANOSTI
Interdisciplinarne humanističke znanosti
Sažetak
This paper investigates influence of the English language and globalization of world. It is mostly focused on influence of English language on Croatian language, what Anglicism are and if they affecting speakers attitude. The purpose of this paper is to find out what is the public opinion about Anglicism. Method used for primary research was experiment. Participants were asked to choose based on their personal preference to pick which of the two advertisements that were advertising the same product prefer more. Results have shown that people do not notice Anglicism and do not have general opinion about influence on Croatian language. In order to preserve cultural identity linguists need to maintain using Croatian words in order to stop the influence of Anglicism’s.
Ključne riječi
Jezikengleski
URN:NBNurn:nbn:hr:229:752034
Studijski programNaziv: Service Management
Vrsta studija: stručni
Stupanj studija: stručni
Akademski / stručni naziv: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (bacc. oec.)
Vrsta resursaTekst
Način izrade datotekeIzvorno digitalna
Prava pristupaOtvoreni pristup
Uvjeti korištenjaIkona licence Zaštićeno autorskim pravom.
Datum i vrijeme pohrane2019-06-21 12:59:50